DIOR HOMME: BATHROOM LINE

Francois Demachy, Dior Perfumer-Créateur, has written a new chapter in the history of Dior Homme, with a bathroom line that highlights and celebrates the mens beauty.

There are three new fragrances built around the scent of Iris: Dior Homme Gel Douche, Déodorant and Baume Après-rasagne. A unique fragrance that takes three different renderings, an experiment, a challenge, a game of creativity that doesn’t lose the olfactory identity. In Dior Homme Gel Douche echo the notes of Dior Homme Cologne: fresh and invigorating. A note of ginger characterizes Dior Homme Déodorant, which combines efficiency and pleasure. Finally, Baume Après-rasagne, rethought and redesigned in a new bottle, soothes irritation evoked from razor, thanks to its peak of vanilla, the sensual Dior Homme Intense. The bottles, with minimal design, have clean lines, transparencies and details in black lacquer.

“As always, I love to venture into the creation of a line bathroom. It’s a game and a folly. With Dior Homme, I was able to discover new facets, playing with the raw materials to transpose his identity respecting its structure.” Francois Demarchy, Parfumer-Createur Dior.

An exercise of creative style which would create a sensory ritual, but also a moment of daily spa where the bathroom becomes a privileged moment. The Dior Homme bathroom line is a daily appointment with the freshness, expressed in an olfactory rich ritual.

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