LANIERI: YOUR OWN MADE-TO-MEASURE ONLINE SUIT
Lanieri is the evolution of Natural Gentleman, Italian brand born in 2012 from the idea of ​​five students of the Master of Business Administration. It’s a growing reality, a project which consists in selling tailored suits for men, Made in Italy, online. The five, Simone Maggi, Riccardo Schiavotto, Mattia Bernardi, Alberto Iacopozzi and Edoardo Vigada, are calling the Start Cup Piemonte Award 2012, organized in collaboration with the Polytechnic of Turin and his I3P incubator, where they won the second place and the first place among the ICT startup. And it is on this occasion that Natural Gentleman meets Successors Reda Spa, the historic Wollen Mill of Biella which decides to invest in the project by providing expertise, capital and operational support.

From 12 September to 11 October in Via Monte di Pietà 22 in Milan, Lanieri will take your the measures, even in a technology, using 3D scanning, able to automatically detect the sizes of clients for the creation of custom clothes. It is a dressing room equipped with infrared sensors that detect thousands of locations in space, the points obtained are interpolated by a software thus creating the customer’s measurements. Lanieri is also beginning his first offline activities outside the Italian territory, first in London and then in various metropolitan cities.

How to buy online on Lanieri Website:

First of all, you need to have the measures for which to make the gown and the site has some easy video tutorial to help you understand how to take the best. After entering the online measurement you will proceed by creating your own profile and then with the choice of all the customizations available: from the choice of fabric to the configuration of the dress.
If, for example, you are going to choose a model of jacket, the choice will be: between two-button, three-button or double-breasted; type of pockets; number of buttons on the sleeve vents and rear kind of barrels. There will also be choosing the color of the lining of the jacket, the piping, the stitching, and the melton slots. And finally customizing the jacket you can also choose an embroidery inside with the inclusion of a text.

As for the pants, you can choose: bottom width, type of flap, the number of pleats, the presence of loops, back pockets color.

The measures included in the database will be saved in the client profile, in order to facilitate the future purchases. Once you have placed the order, the details will be on the personal profile online, as well as the status of the production.

The web site:  www.lanieri.com
 photo Lanieri-2.png photo Lanieri-3.jpg photo Lanieri-1.png

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  1. BUONGIORNO, PREGO CONTATTARMI AL 339 2178444 PURTROPPO L’ABITO CONSEGNATOMI IERI NECESSITA DI MOLTE MODIFICHE, NON VA PER NIENTE BENE. ATTENDO VOSTRE NOTIZIE DOVE RIVOLGERMI GRAZIE. SANTELLI

  2. Gentile Sig. Santelli,

    non esiti a contattare il nostro servizio di customer care all’indirizzo email: [email protected] per ricevere assistenza completa per il suo abito acquistato. Può inoltre seguire le istruzioni alla pagina di Alterazioni e Resi sul nostro sito (http://www.lanieri.com/it/modifiche-e-resi).

    La ringraziamo della fiducia accordataci e ci scusiamo per l’inconveniente, sarà nostra premura, in ogni caso, contattarla al numero telefonico indicato.

    Cordiali saluti
    Il team di Lanieri.com

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