Last Thursday we had the pleasure to attend Rede‘s party at Excelsior Milano | Antonia to celebrate their first 75 years of activity.
Rede is a historical italian brand leader in sox production that maybe you had the change to know thanks to the first video we made with Red Sox Appeal: this new line focuses on a customer that perfectly knows how essentials are looks details and that consequently knows how important are sox in order to have a strong and sophisticated look.

A lot of guest came to celebrate this great event like Mario Boselli, the Italian Fashion Chamber President, and Beppe Modenese, Honorary President of the Italian Fashion Chamber, that has become an icon also thaks to his Rede red sox that he always wear.
Also a lot of our friends of us like Veronica Ferraro, Giorgio Merlino and Natasha Slater came to celebrate Rede.

During the night a new limited edition sox was presented: not a common sox, but a precious gold one.
This product is a great achievement for both Rede and Made in Italy and it confirms the strong link between the company and its excellence research.

We hope these shots can make you feel a little bit part of this great night!

Happy Anniversary Rede!

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  1. Complimenti ragazzi, giorno dopo giorno migliorate sempre di più!
    Seguo thethreef da quando è stato aperto e devo dire che ha avuto un’evoluzione sorprendente anche in termini di contenuti!
    complimenti, vi auguro un futuro ancora più brillante (se possibile!) 🙂

  2. Rede è uno di quei marchi (non brand!) che hanno reso grande l’Italia.
    E’ una di quelle piccole realtà poi diventate grandi che rappresentano l’ ossatura economica del paese.
    Sono contento e orgoglioso di voi, ragazzi, che abbiate scelto un partner così rappresentativo e importante per il Bel Paese.

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